Wednesday, June 20, 2007

Shopdropping, the opposite of shoplifting

PeopleProducts123.com is the web extension of The People Project, a collaboration between artists Amanda Eicher and Steve Lambert for The Anti-Advertising Agency.

People Products brings you the most up-to-date information on the people who make the products we use every day in the form of easy-to-use package labels and stickers.

An easy way for everyone to become involved in market advertising, People Products can be downloaded to your home computer, printed in color and black and white, and assembled for placement in corner stores, supermarkets, hardware stores - practically any place you buy products.

Workshops:
PeopleProducts123 has held several “shopdropping” (the opposite of shoplifting) workshops across the U.S. The workshops are held in diverse locations such as arts organizations (Eyebeam in New York) to a local Kinko’s or public library in small towns in Pennsylvania and North Carolina. Look for future workshops on the Anti-Advertising Agency site.


Here's a sample label:



Link

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