Wednesday, September 12, 2007

AT&T changes its logo again in a desperate attempt to make people forget that it's cellular service is garbage

A New Primary Corporate Color: Orange. Borrowing from its wireless group, AT&T has also embraced orange as the primary color in its palette; blue will remain the color of the corporate logo and function as a color in a secondary, complementary color palette. Ads, company signage and even the company's Web site are all undergoing a color makeover.

Link. Via Wired.