If this is an April Fool's joke, it sure is thorough - - go here to see a whole bunch of Hello Kitty as a Gloomy Bear merchandise.
And a few more links:
1. Blizzard's April Fool's jokes included the Archivist character for Diablo 3 (he defeats monsters with his librarian like powers, including the devastating "shush" ability). Via.
2. Bizarre Wizard of Oz board game?
3. Pirates of the Caribbean/Where the Wild Things Are mashup.
4. Confused double decker bus. Via.
*Previously: High-priced bus shelter FAIL.
*Buy plush Gloomy Bears at eBay.