Sunday, April 24, 2011

DON-8r the fundraising robot

DON-8r the fundraising robot:

DON-8r (pronounced “donator“) is a small, fund-raising robot that travels through public spaces relying upon coin donations from passers-by to keep it moving. Each donation not only helps to power DON-8r but also goes directly towards supporting a chosen charity.

Inspired by the increasingly negative attitude that many people have towards on-the-street charity workers, DON-8r raises money through encouraging playful and empathetic support from strangers and passers-by.

DON-8r has recently been wowing shoppers in Dundee, Scotland raising both money and awareness for Dundee Science Centre.

Designed to be re-branded to suit different charities, DON-8r provides a unique platform for charities to engage with members of the public in a fun and memorable manner.
The only problem is that people carry coins less and less... Via.