On Google+, we try to flag names which don’t represent individuals, such as businesses or abstract ideas which should be +Pages. Sometimes we get this wrong, so starting today we’re updating our policies and processes to broaden support for established pseudonyms, from +trench coat to +Madonna.Via.
If we flag the name you intend to use, you can provide us with information to help confirm your established identity. This might include:
- References to an established identity offline in print media, news articles, etc
- Scanned official documentation, such as a driver’s license
- Proof of an established identity online with a meaningful following
We’ll review the information and typically get back to you within a few days. We may also ask for further information, such as proof that you control a website you reference. While a name change is under review, your old name will continue to be displayed. For new accounts without an old name, your profile will be in a non-public, read-only state during the review. Either way, you'll be able to see the status of your review by going to your profile.
For more details, check out the Google+ Names Policy: http://support.google.com/plus/bin/answer.py?hl=en&answer=1228271
To reiterate, the features described herein will be rolling out over the next couple days.