Wednesday, September 27, 2017

"ABC Braces for Deep Impact With ‘Idol,’ ‘Inhuman’ Challenges"

Variety:

Thanks to an innovative financing deal with Imax, “Inhumans” comes to ABC with most of its production costs covered, reducing the pressure for the show to perform well when it debuts Sept. 29. The first two episodes of the program were screened in Imax theaters for a week starting Labor Day weekend. The stunt grossed about $1.5 million domestically in nearly 400 theaters, but it also generated more tepid buzz for the series, which revolves around a society of superpowered people who live in a secret colony on the moon.

“Inhumans” has not been the only source of friction between ABC and Marvel. Earlier this year, the mandate came down from Disney for ABC to renew its other Marvel drama, “Agents of SHIELD,” despite the desire by some at the network to end the series after four seasons. Having aired on Tuesdays since its inception, “SHIELD” is shifting to Friday nights this season when “Inhumans” finishes its initial eight-episode run.