Wednesday, January 10, 2018

"The Strange Brands in Your Instagram Feed"

Atlantic:
“In this challenge, I’m going to take a brand new Shopify store to over one thousand dollars,” he says. “So I invite you to follow along with me as I take this brand new store from 0, literally 0, to over one thousand dollars in the next seven days.”

In the corner of YouTube dedicated to e-commerce, these videos are a bit of a phenomenon, racking up hundreds of thousands of views for highly detailed explanations of how to set up an e-commerce shop on the Internet.

...

Ganon’s videos are particularly fascinating in describing the mechanics of digital advertising through Instagram and Facebook.

...

But for those that don’t, merely by visiting his site, they’ve been tagged in Facebook’s system because Ganon has installed a standard Facebook tracking pixel. That means Ganon can now re-target those people who visited but left without purchasing anything through Facebook.

...

Just by arriving on the page while logged into Facebook, you’ve placed yourself in a custom audience that can be targeted on the Facebook back end.

...

But there was something else going on, too. Ganon posted the videos in real time. So, as the first video began to circulate, other people—following his instructions exactly—began to create shops also selling lion bracelets.
Related: "Hhusali i7 Right Earbud: The Select All Review"
Last week, Amazon put up one hell of a lightning deal: AirPods, for just $20! That’s a pretty good deal considering a fresh, new pair of Apple’s wireless earbuds would usually cost you $160

...

The one big catch with these earbuds is that is was actually an earbud — you only got one. The right earbud, to be specific.

It’s not tough to see what’s going on here. Before its Amazon account was suspended (as it currently appears to be), electronics brand Hhusali was probably able to move a decent amount of fake AirPods.
Also: "A porn website stole a French karate teacher’s identity, founded a cryptocurrency for porn, then vanished."