Tech company apologizes for event in Las Vegas featuring "branded lampshade-wearing hostesses"

the Palo Alto Networks hostesses, as photographed by conference attendee Sean Juroviesky https://t.co/72dle6jhbS https://t.co/P6d9NU8Hxv pic.twitter.com/OejTOWGWMu

— Andrew Nusca (@editorialiste) August 14, 2024

The letter from the CEO starts:

Let me begin with a sincere apology for a recent marketing decision at an event hosted by Palo Alto Networks during Black Hat in Las Vegas. The misguided attempt to welcome guests with branded lampshade-wearing hostesses was not consistent with our values. I appreciate you not judging us on this isolated event, and I want to reassure you of our continued commitment to and celebration of inclusion and diversity.

Apple apologized for its advertisement set in Thailand

Verge: 

Thai citizens, lawmakers, and influencers criticized the video’s use of sepia filters and depiction of an airport, transportation, clothing, and hotels for misrepresenting the country as being underdeveloped.

@bangkokpost.official Apple’s latest short film commercial ‘The Underdogs: OOO (Out Of Office)’ that aims to represent its gadgets filmed in Thailand has sparked criticism among Thai people as the commercial portrays Thailand in a low-tech and underdeveloped mood and tone, using a warm colour in several scenes of the film. #apple #Thailand #commercial #technology #gadgets #shortfilm #iphone #ipad #macbook #imac #applevisionpro #ios #applethailand #ไอโฟน #ไอแพด #แมคบุ๊ค #แอปเปิ้ล #โฆษณา #หนังสั้น #ข่าวtiktok #ข่าวเทคโนโลยี ♬ original sound - Bangkok Post

"The Ordinary License Plate’s Days May Be Numbered"

NYT:

The screen can display anything, making it easy to switch designs if an owner wants to buy a vanity plate. Amber Alerts can be flashed on the plate; if the vehicle is stolen, the plate can be changed to display that fact.

When the vehicle is parked, businesses can display advertisements on the plate, even targeting a vehicle’s particular location because the plate is connected to GPS.

...

Reviver has permission to sell the plates in California as part of a pilot program.

...

As part of the program, the City of Sacramento has already affixed digital plates to 24 of its Chevy Bolts and will display various messages on them.