Saturday, June 30, 2007

Pepsi Optimus Prime


Using mirrors to promote The Fantastic Four

"Four mirrors were placed in the main movie theaters [in Brazil]. Each mirror reflected the 'super power' of the movie’s characters."

Friday, June 29, 2007

Memory test


Consider an experiment that was done by Daniel Simons, a psychologist at the University of Illinois. He or a member of his lab would walk up to a pedestrian on the street and ask him or her for directions. While the pedestrian was responding, workmen carrying something large (like a doorframe) would walk between them. As the workmen passed, the experimenter switched places with someone else. Only half of the pedestrians noticed, even though the two people could be quite different.

"The 'listening' elephant catches the vibrations with its toes, behind which lie pads of acoustically sensitive fat."


elephants actually have two distinct ways of communicating: by ordinary soundwaves rippling through the air, and by vibrations transmitted through the ground to exquisitely sensitive elephant toes.

The seismic waves are set in motion by the same "low-frequency vocalizations" that famously rumble across African savannas, said Caitlin O'Connell-Rodwell. The ground sounds travel a greater distance than airborne calls, and may help keep herd members in touch with one another across a dozen or more miles.


"They are talking through the ground," O'Connell-Rodwell said. "It's not just elephant-to-elephant noise. It's a richer system of communication than we'd thought. They can discriminate very subtle vibrations through their feet."

Thursday, June 28, 2007

Froot Loops Cereal Straws


The straws themselves are rather sturdy and hold up well to milk. They last a long time without getting soggy and do actually work as straws. They basically taste like Froot Loops

Matchstick Garden Set


These cute matchbooks hold a clever secret inside. On the tip of each match are seeds already mixed to grow. Choose an assortment of either wildflowers--which includes cornflower, Shasta daisy, corn marigold, and field poppy--or herbs--which includes basil, chives, parsley, and thyme. Simply tear out a matchstick and plant it tip first in the soil. Includes two matchbooks of 10 matchsticks each.

Ann Patchett writes about trying to join the Los Angeles Police Department


Now I'd have the chance to understand what it was that my father had done all those years I wasn't in the house. I would relearn Los Angeles. I would drive up Elysian Park and spend my days at the academy, where as a child I had swum in the long blue pool shaded by eucalyptus trees, eaten tuna melts in the coffee shop with my father, and learned to shoot a revolver.

I was 30 years old, a semi-ancient age for pursuing police work. I had no idea if I could pass the long string of entrance exams.

"The wall is what keeps women out," my father told me. "The women protest; they say it's unfair, especially the short ones. The first thing you have to worry about is getting over the wall."


The last event was a 160-pound weight drag. Run 25 yards, tug a lead weight the size of two encyclopedias tied to a thick rope through deep, soft dust, backward for 25 yards. When it was my turn, the crowd went wild. I was the mascot now, the favorite girl. No sense in cheering for the two who'd never pass or the one who might beat your score. Cheer for the one who barely makes her time but somehow, miraculously, manages. I yanked the weight backward as the giant men began to chant my name, dragging one syllable into two until it became "Ay-un, Ay-un, Ay-un." It would never happen again; 26 broad-shouldered young men would never call my name at once

Face Your Pockets Project

Scan your face along with the contents of your pocket.

Wednesday, June 27, 2007

Tuesday, June 26, 2007

Friday, June 22, 2007

"The Cloud is a dream, suspended between artificiality and reality."

"The Cloud is a speculative design for a resort city elevated 300 metres in the air above Dubai and supported on slanting legs resembling rain."

Monday, June 18, 2007

Creepy new luggage by Samsonite

It's the Samsonite Black Label Alexander McQueen Hero

"The human form is treated just like an animal skin, with the ribcage and sternum at the front of the case, and backbone at the back. The inside is formed by the negative of the outside shape in a soft molded form providing contrast with the outer protective hard shell."


An ill-advised Carson Palmer hot dog ad

Link. Via.

Saturday, June 16, 2007

A Father's Day Thought by Tom Wolfe

And in that moment Sherman made the terrible discovery that men make about their fathers sooner or later. For the first time he realized that the man before him was not an aging father, but a boy, a boy much like himself, a boy who grew up and had a child of his own and, as best he could, out of a sense of duty and, perhaps, love, adopted a role called Being a Father so that his child would have something mythical and infinitely important: a Protector, who would keep a lid on all the chaotic and catastrophic possibilities of life.

Last Minute Father's Day Gift Idea

Photo frame instructions

Axe Effect Ad

Hamster Wheel/Paper Shredder Concept


Nike Maxsight Contacts

Friday, June 15, 2007

Meet the woman who rigged "one of the most prestigious journalism awards in the Southwest" for three straight years

Excellent article. Here's how it starts:

Elizabeth Albanese sat near the front of the massive ballroom, sipping champagne. The 43-year-old loved champagne. In social settings such as this one, it was all she drank. It was part of the image she sought to cultivate, that of a genteel Southern lady. The same could be said of the pantyhose and the red lipstick and the kitten heels she wore. Co-workers had never even seen her in a pair of slacks.

True, she had lost some of her figure. The long, willowy neck had filled out, and her arms had gone a bit fleshy, but she was still what she had always been: a pretty little redhead who knew how to work it. And tonight she was working it—the Texas-sized smile, the easy charm, a shawl over her freckled shoulders and a green dress that showed just enough cleavage. She had spent $3,500 on the dress, and it was worth every penny. The truth was, friends would later say, she looked better than anyone in the room.

And she should have. In the hours before the evening's gala, while two of her underlings scurried to ready the ballroom, she had been upstairs in her master suite, having her hair and nails done. In a few minutes, she would take the stage, and all eyes would be on her.

Link. Via.

Thursday, June 14, 2007

Help write Kirk vs. Picard

Star Trek royalty (George Takei, Wil Wheaton and writer Andre Bormanis) and are teaming up with CBS Interactive and the Star Trek franchise for a fan-driven storytelling event that uses scenes written by you and other Star Trek fans to create a new online story.

This is the first time CBS has ever used the Star Trek characters for an official online fan writing event!


Baby monitor picks up video from space shuttle

PALATINE, Ill. - An elementary school science teacher in this Chicago suburb doesn't have to turn on the news for an update on NASA's space mission. She just turns on her video baby monitor.

Since Sunday, one of the two channels on Natalie Meilinger's baby monitor has been picking up black-and-white video from inside the space shuttle Atlantis. The other still lets her keep an eye on her baby.

Tuesday, June 12, 2007

At least 100,000 people in China share the name "Wang Tao,"

"Police in China, where most of the 1.3 billion people share just 100 surnames, are considering rules which would combine both parents' family names to prevent so much duplication, state media said on Tuesday."


Saturday, June 9, 2007

The One Sentence Blog

Stories told in one sentence, such as:

Five minutes later, she realized that she hadn't thought about him for five minutes.

RPG-style map of how Japan sees America


Friday, June 8, 2007

If a virulent virus—or even the Rapture—depopulated Earth overnight, how long before all trace of humankind vanished?

Publisher's Weekly:

That's the provocative, and occasionally puckish, question posed by Weisman (An Echo in My Blood) in this imaginative hybrid of solid science reporting and morbid speculation. Days after our disappearance, pumps keeping Manhattan's subways dry would fail, tunnels would flood, soil under streets would sluice away and the foundations of towering skyscrapers built to last for centuries would start to crumble. At the other end of the chronological spectrum, anything made of bronze might survive in recognizable form for millions of years—along with one billion pounds of degraded but almost indestructible plastics manufactured since the mid-20th century. Meanwhile, land freed from mankind's environmentally poisonous footprint would quickly reconstitute itself, as in Chernobyl, where animal life has returned after 1986's deadly radiation leak, and in the demilitarized zone between North and South Korea, a refuge since 1953 for the almost-extinct goral mountain goat and Amur leopard. From a patch of primeval forest in Poland to monumental underground villages in Turkey, Weisman's enthralling tour of the world of tomorrow explores what little will remain of ancient times while anticipating, often poetically, what a planet without us would be like.

The World Without Us

Rent a plastic foam wedding cake for less than half the cost of a real cake

Newhouse News Service:

"They're covered in exactly what a real cake would be covered in - fondant and gum paste,'' said Kimberly Aya, owner of Fun Cakes. "The only difference is the inside. Nobody can tell.''

So, what about the cake-cutting ceremony?

Aya has a secret spot on the cake reserved for one real slice of cake for the bride and groom. It is slipped into place, at the base layer and under the fondant sugar paste frosting.

You can see some sample cakes at