"Cigar guy revealed: Global phenomenon is a (rather embarrassed) City analyst who lives at home with his mum and dad "
It all started with an extraordinary photograph, some say one of the best sports pictures ever taken.
Captured by The Mail on Sunday’s Mark Pain, it showed Tiger Woods fluffing a chip at the Ryder Cup – his ball heading straight towards the camera lens.
If that wasn’t remarkable enough, there was another arresting element to the image. Standing behind Woods was a wide-eyed spectator smoking a fat cigar and wearing a Groucho Marx moustache and ginger wig.