"If those numbers seem bad, keep in mind that most sports outlets see an increase in traffic when the fall comes along thanks to the return of college football and the NFL."
Also:
MIC’S WEBSITE AUDIENCE is tanking by millions of readers a month—and if it continues, it just may save online journalism.And: "Right now, Rolling Stone’s video revenue is just $100,000"
That’s because Mic is another example of the cautionary tale set by publications that pivot to video.