Tuesday, January 9, 2018

Peloton "unveiled a treadmill"

NYT:

enveloping surround sound, a running board that fairly glides under your feet, and a den-sized 32-inch screen. Its price: $3,995

...

The instructors are shot close up, and they often shout out the names and accomplishments of home riders, as if they are cheering you on directly. The bond between rider and instructor runs so deep that Peloton’s instructors have become the sort of social media celebrities who are instantly mobbed on the street.