"The Ordinary License Plate’s Days May Be Numbered"
NYT:
The screen can display anything, making it easy to switch designs if an owner wants to buy a vanity plate. Amber Alerts can be flashed on the plate; if the vehicle is stolen, the plate can be changed to display that fact.
When the vehicle is parked, businesses can display advertisements on the plate, even targeting a vehicle’s particular location because the plate is connected to GPS.
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Reviver has permission to sell the plates in California as part of a pilot program.
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As part of the program, the City of Sacramento has already affixed digital plates to 24 of its Chevy Bolts and will display various messages on them.
