The Guardian (in an article that turns upon itself):
Rolling Stone magazine is offering “thought leaders” the chance to write for its website if they are willing to pay $2,000 to “shape the future of culture”.
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Pieces already published as part of the scheme include a set of positive predictions for the future of the cannabis industry by a PR executive who represents a cannabis producer, and a piece praising the social nature of sports betting by the founder of an online sports betting community.
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While many media companies – including the Guardian – feature clearly signposted branded content on their websites, it is less common for a major journalism brand to offer third parties, including PR professionals, the chance to pay to write pieces for publication.
Related:
Rolling Stone rescinded my job offer after I attempted to negotiate the salary. https://t.co/FVRCQRKaaN
— kate lindsay (@kathrynfiona) January 22, 2021