Wednesday, April 3, 2024

A look at food conglomerates paying dieticians to promote "anti-diet messages" to their followers using language like "#DerailTheShame"

The Examination:

Online dietitians — many of them backed by food makers — also are building lucrative followings by co-opting anti-diet messages. Anti-diet hashtags, such as #NoBadFoods, #FoodFreedom and #DitchTheDiet, have proliferated on social media.


General Mills, maker of Cocoa Puffs and Lucky Charms cereals, has launched a multi-pronged campaign that capitalizes on the teachings of the anti-diet movement


"You can help derail the cycle of shame”


“I will always advocate for fearlessly nourishing meals, including cereal,” the Kansas City, Mo. dietitian told her followers in the video, which was labeled “#sponsored” and disclosed that she was working with General Mills. “Because everyone deserves to enjoy food without judgment, especially kids.”

Also from The Examination in January:

The Kenyan government weakened health warnings on nicotine pouches after British American Tobacco threatened to pull investment from a new factory it had promised to build in the country’s capital